Custom Shopify themes that convert. No templates. No agencies. Just results.
Get a theme built specifically for your brand by a senior developer you work with directly. 3-5 weeks. Starting at $6,500.
Custom Theme Packages
Choose the package that fits your brand
Launch
Core templates for brands that need a fast, solid custom build.
Boost
Extra sections and import - ideal for scaling DTC brands.
Prime
Full scope build with polish, animations, and priority support.
Launch
Core templates for brands that need a fast, solid custom build.
Boost
Extra sections and import - ideal for scaling DTC brands.
Prime
Full scope build with polish, animations, and priority support.
Real brands. Real revenue. Real results.
Results That Matter
Portfolio
Recent Work
Benefits
Why Work With Heltra
Direct Access
Work directly with Fabian, the developer building your theme. No project managers, no account reps.
Fixed Timeline
3-5 weeks from brief to launch. Clear milestones. No surprises.
Built for Growth
Modular sections your team can edit. Scale without rebuilding.
Performance First
Every theme scores 100% on Core Web Vitals. Fast loads = more sales.
How We Work
Process
From kickoff to launch
Discovery (Day 1)
- 30-minute call to understand your brand
- Discuss goals and requirements
- Outline timeline and deliverables
- Agreement on project scope
Design
- Custom Figma designs
- Based on your brand - not templates
- Design review and feedback
- Design finalization
Development
- Theme is built in phases
- Weekly progress updates
- Modular section-based architecture
- Performance optimization
Review & Launch
- Thorough testing
- Web Vitals optimization
- Smooth deployment
- Training on theme management
Support
- 30-90 days post-launch support
- Performance monitoring
- Questions answered
- Optional ongoing maintenance

Senior Shopify Developer
I'm Fabian, and I build every Heltra theme personally.
No account managers. No junior developers. No outsourcing.
When you work with Heltra, you work directly with me - a senior developer who's shipped 39+ custom themes launched. $31M+ in client revenue. 100% on-time delivery.
I only take on a select number of projects to ensure each gets the focus it deserves. If you value quality code, clear communication, and results that drive revenue, let's talk.
FAQs
Frequently Asked Questions
Why choose custom over a premium theme?
Premium themes are built for everyone, which means they're optimized for no one. Custom themes are built specifically for your brand, products, and customers. The result? Better conversions, unique design, and full control.
How long does a custom theme take?
Most projects are completed in 3-5 weeks. This includes discovery, design, development, and launch. Rush delivery available for time-sensitive projects.
What's included in the packages?
All packages include custom design, theme development, mobile optimization, SEO setup, performance optimization, and post-launch support. Higher tiers include more templates and extended support.
Can I make changes after launch?
Absolutely. Every theme is built with modular sections that your team can edit through Shopify's admin. For structural changes, I offer ongoing support packages.
What about ongoing support?
All packages include 30-90 days of post-launch support. After that, I offer monthly retainers for continued development and support.
Ready to upgrade your store?
No obligation. 30-minute call to discuss your needs and see if we're a good fit.